Client
Luan Santana
Services
Audiovisual
Date
18 / Oct / 2023
Alfra Estudios became the perfect setting to immortalize the launching scenes of the perfume “El Fuego” by singer Luan Santana. Each fragrance was transformed into a work of visual art, perfectly capturing the unique essence of the artist.
The singer’s videos have reached significant numbers on social networks, demonstrating the project’s success. The initiative combined the mastery of digital sales, product launches, and the ability to transform an artist into a brand, resulting in a unique and fascinating collaboration. The perfume launch generated incredible results, selling over USD 200,000 in just one hour.
